January was a month of mixed emotions for Chelsea supporters, who were promised the world by some media outlets touting them for a mass spending spree.
But despite going to the Court of Arbitration for Sport in order to get the transfer ban lifted in time to sign players in January, they did not make one addition to the senior squad, leaving Frank Lampard and Blues fans disappointed.
It was not for a lack of trying, and as revealed by The Athletic, Chelsea considered a number of names this window including Jadon Sancho, Moussa Dembele, Wilfried Zaha, Edinson Cavani, Dries Mertens, and Timo Werner.
But for a number of reasons such as not being available, or inflated prices, Chelsea decided not to move these deals on.
As The Athletic reveal, Chelsea were determined not to repeat the mistakes of the recent past such as the summer of 2017, with what they describe as being ‘pressure from Antonio Conte’ which made them spend around £55 million on deadline-day deals for Danny Drinkwater and Davide Zappacosta ‘that the club are still reckoning with.’
As a result, Chelsea decided to prioritise their transfer business in the summer, taking a gamble that Frank Lampard will reach the top 4 this season.